Exciting new improvements in Odoo eCommerce for 2024
Odoo has re-released the big game by offering incredible new improvements for e-commerce, making it easier than ever to run an online store efficiently. Whether you focus on SEO optimization, improving the user experience or optimizing inventory management, these new features are there to help you. Let's explore the latest updates and how they can transform your online business!
Simplified import of products with images
One of the most requested features is now available: importing products with their images directly into your Odoo eCommerce store! This saves valuable time when integrating new products and ensures your site remains visually attractive and up-to-date. No need to download images one by one - everything can be done in bulk!
Customizable product ribbons for variants🎀
Stand out from the competition with this new feature: product variant ribbons! Now you can easily create and apply ribbons to different variants, not just generic products. This allows for more accurate marketing and highlights special offers, best-sellers or new arrivals on specific product variants. Whether it’s a different color, size or pattern, you can customize the visual appeal of each variant and attract your customers' attention
Boost SEO and improve user experience🌟
Longer product category descriptions
Improve your site’s SEO by adding more detailed product category descriptions, improving search engine visibility and helping users better understand your offerings. Now you can say more to better rank yourself in the SEO! 🛍️
Effortless import of products with barcodes📦🔍
Odoo makes it even easier to import products into your e-commerce platform with the barcode reading feature. This feature allows companies to quickly add products by scanning barcodes, greatly reducing manual data entry and making inventory management easier
How does it work?
Simply scan your product’s barcode, and Odoo will automatically fill in the product details based on the information related to that barcode. This makes it a perfect tool for companies that manage large inventories or frequently update their product catalog.
Increased accuracy
By relying on barcodes, you minimize the risk of errors that often occur when manually entering data. The information about your products remains accurate, which reduces errors in price, description and stock level.
Improved SEO related features
New improvements make it easier and more efficient to list products and make it easier for customers to find what they are looking for with smarter search results.
Product carousel
The new product carousel now only displays generic products, allowing your customers to navigate more directly by focusing on key products rather than variants.
Redesign of the shop page 🖥️
The shop page has been completely redesigned with a focus on coding and visual enhancements for a more elegant, faster and modern user experience. Your customers will love the new look!
Improved inventory management and customizable products 🏬
Click & Collect 🚶
Let your customers check the availability of stock by store and allow them to pick up their orders at a location of their choice. This new feature offers flexibility and comfort to your customers.
Support of several warehouses
If you manage inventory in multiple warehouses, you will love this feature. Customers can now see stock levels from all sites on your site, providing a seamless shopping experience.
Customizable packs 🎁
Give your customers the opportunity to create custom product packs, whether for seasonal collections or for customized orders. The customizable packs bring an extra layer of customization to your offers!
B2B and loyalty features 🎯
B2B access restrictions 🔒
With the B2B feature, you can restrict the visibility of the store based on the user’s login status, allowing exclusive access to certain users only. Perfect for companies that target specific customers!
Loyalty points and e-wallets 💰
Logged-in users can now view their loyalty points and e-wallet balance directly from their account, making it easy to track rewards and encourage them to come back.
Flexible product display and URL Management🔧
Customizable product URL 🔗
You can now easily change product URLs without disrupting your site structure, ensuring better SEO and a smoother user experience.
Shipping methods by customer group
Narrow shipping options by location or customer group for a more personalized and optimized payment experience. Only display shipping methods that are of interest to the right audience.
Product visibility control
Limit product visibility based on user attributes, such as location, customer group or other factors. This feature is particularly useful for B2B and regional product launches.
Platform and payments improvements 💼
Management of loyalty points
Managing and viewing loyalty points directly from the platform ensures easy control of reward programs and maintains customer engagement.
B2B Verification Process
Set up a verified account creation for B2B users, ensuring that only verified users access your store and special offers.
Out of stock sales 🛒
Allow customers to order products even if they are out of stock, which helps maintain sales and customer satisfaction.
Smoother payment setup and platform transitions
Flexible payment configuration
Odoo now supports bank transfers, payment reminders and better sales order management. Redemptions can be managed through a newly introduced portfolio system, which facilitates the processing and tracking of transactions.
Key features at a glance 📋
- Click & Collect: Enable the display of stock by store and allow customers to pick up their goods at a location of their choice.
- Support of several warehouses: Display the stock of several warehouses on a single site
- Customizable packs: Allow customers to create their own lots and packs for a personalized shopping experience.
- B2B Access Restrictions: Control the visibility of the store for B2B customers.
- Loyalty points and e-wallets: Track and manage your customers' loyalty directly on the platform.
- Customizable URL and visibility: Optimize product URLs and limit visibility based on customer attributes.
- Out of stock sales: Allow customers to buy products even if they are not available, in order to maintain the flow of sales.
With these updates, Odoo is paving the way for an even more powerful, flexible and user-friendly eCommerce experience. Whether you’re looking to optimize your operations, improve customer engagement or offer greater personalization, these new features are there for you.